PSA

March 6th, 2009

  Public Service Announcements (PSAs) are non-commercial ads.  The purpose of a PSA is to endorse programs, activities, services, or awareness, and typically they aim to educate or enact change.  PSAs are produced to provide a service to the public.  Further, this project allowed us to explore the increase awareness of the way technology is changing communication, the use of multiple mediums, and the use of persuasion and analysis in everyday life.

For this PSA, my group selected an audience, a topic and message, composed a script and produced a PSA for “Drunk Texting.”We want to raise awareness about the tribulations of texting someone while intoxicated.  We give the audience the responsibility and duty to not let their friends do it, as they should not do it themselves.

Many times, individuals do not think before they text when they are intoxicated, and may accidently dial the wrong number, or say something completely inappropriate, that they would not say in a normal circumstance. We are not, however, providing ways to prevent drunk texting, rather we are raising awareness about the consequences.  My group members were Nick C., Adam K., and Karie M.

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