Five Ways Your Small Business Can Get Noticed with Press Releases This Holiday Season

Many business have plunged due to the unstable economic system, but the PR Toolkit offers five ways small businesses can get noticed during the holiday seasons.

PR Newswire’s newly elevated PR Toolkit is a resource that administers small businesses and entrepreneurs the tools to develop and manage a public relations plan that will help increase search engine rankings, generate interest from potential customers, engage with key audiences and grow their businesses, at an affordable cost. 

The toolkit features interactive webinars , how-to articles and grants permission to connect with educational resources to expand and increase revenue for their businesses. 

The enhancement of PR Toolkit is specifically designed to help small businesses, especially during the holidays. 

This service is helpful for business owners to remind prospective and current customers of their products and services. 

The article mentions that online press releases are an excellent method for boosting the visibility of small businesses without engaging in high-pressure sales tactics.

The highlights of those tips would be marketing for charitable activities, new products and services, holiday promotions, year-end round up and holiday schedules (business hours).

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On-Campus Crime and the Alert System

Bowling Green State University Logo

Students at Bowling Green State University have spoken up about “on-campus crime.”

Friday, Oct.  14, 2011, an act of sexual assault took place on BGSU’s campus in the Conklin housing unit. This information had been released days later by campus police via email, subject title: “Crime Alert.”

When the community of BGSU is notified about a crime that has taken place, delayed alerts are received to allow investigation for the alleged attack(s).

“The Crime Awareness and Campus Security Act, which was passed in 1990 in response to a steady rise in violent crime reported on college campuses, encourages the development of security policies and procedures at all colleges and universities participating in federal student aid programs–including policies and procedures to address sexual assaults and to introduce uniformity in reporting campus crime statistics to students, parents, and employees,” according to GAO, the author of Campus Crimes: Difficulties Meeting Federal Reporting Requirements.

Students have expressed their feelings about the notification system.

“I am unfamiliar with the campus alert system. I believe notifications should be more prevalent around campus and advertised more than just in a brief email,” said Latierra Edwards, 20, public relations journalism major, from Cleveland.  “However, I don’t think the alerts are delayed.”

Although Edwards think the alerts need to be advertised more, other students feel more content.

“I feel comfortable around campus. I don’t really hear anything about crimes other than the emails I receive,” said Jaime Steele, 20, special education major, from Toledo. “I do believe they are delayed because I don’t get them right away.”

 

Students have further described the assaults to be an act that’s mostly taken place while under the influence.

“I feel like they most often occur on the weekend when this is alcohol involved,” said Kara Campbell, 20, broadcast journalism major, from Oberlin, Ohio. “I think the alert system is fine and I always feel informed.”

Edwards agreed with the opinion of other students.

“I feel that sexual assaults often occur when the alleged attacker or victim is under the influence of alcohol.”

Although the alert systems are used to keep the community informed, there are some residents that feel they need to take extra precaution.

“There should be more emergency buttons around campus,” said Ashanti Johnson, 19, accounting major, from Akron. “I do think the alerts are delayed by the time we hear about the assault. BG police do a fair job of informing us, however when I do hear about campus attacks it freaks me out. I start to feel extremely unsafe sometimes.”

When made aware of the assault incidents, some students are indifferent about the alleged crimes.

“I feel that a lot of the times it’s over exaggerated,” said Marlin Hunter, 20, human development and family studies major, from Detroit. “I definitely feel safe and comfortable with the alert system. I think BG police do a good job informing the community. ”

 

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Flight Attendant Slayed!

Suspect Jose Manuel Ramirez being questioned by journalists, left, 20, in Mexico City, Oct. 31, 2011, who was arrested by Mexico City police.

Prosecutors said Jose Manuel Ramirez Perez met up with Nicholas Aaronson at a bar in Mexico City. Ramirez, also known as “the Shadow,” has previously been convicted on robbery charges, according to the Mexico City attorney general’s office. Aaronson, a flight attendant, was robbed, beat, and strangled at the Hilton Hotel across the street from the bar, according to the original story from CNN.com.

Police in Mexico City have arrested a suspect in the slaying of a U.S. Airways flight attendant, the city’s attorney general said.

Camera footage from the Hilton Hotel and an operation at the bar led authorities to 20-year-old Ramirez, the Mexico City attorney general’s office said. In addition to the statement, information has been released that hotel workers found Aaronson’s body in the hotel room Saturday morning after concerned U.S. Airways co-workers told the reception desk they had been unable to reach him.

According to authorities, Ramirez will be charged with homicide and robbery.

“I wish they had the death penalty in Mexico,” mother Anita Aaronson told CNN affiliate KPHO. “He took the bright light out of my life.” Over the weekend, co-workers expressed their concerns and feelings toward the death of Aaronson. “This was a very tragic event, and it has affected us all. Right now, we are focusing on taking care of our crew members,” said Deborah Volpe, president of the Association of Flight Attendants Council 66.

 

 

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Posted in alleged suspect, attacks, crime, Ex-Con, Flight Attendant Killed, Jose M. Ramirez, Mexico City, Police Involvement, Reporting, Uncategorized, victims | Leave a comment

Sexual Assualts to Greek Members

Alleged assaultant of Delta Sigma Theta members. Image release dated in April.

A Texas man allegedly broke into homes of four members of the same sorority and sexually assualted the women. Police are currently on the look-out to arrest this individual who seeks women of Delta Sigma Theta Sorority, Inc. to sexaully assault. All victims are black, female, and are in mid-50s to mid-60s. According to the original story from CNN, “no names for the suspect have been reported,” however each of the victims were able to describe the suspect as a black male in his late-30s to mid-40s, weighing 275-300 pounds, and between 5-foot-7 and 5-foot-9-tall.

According to Corinth Police Capt. Greg Wilkerson, the assaults happened in “residential settings” on October 14 between 9:15 p.m and 4 a.m., 35 miles northwest of Dallas, when victims were alone and where the suspect could try to conceal his identity. Wilkerson released additional information that the Corinth police department is currently processing DNA evidence. Police Capt. added, “authorities do not know how the suspect learned details of the victims, speculating it may have been over the internet, by accessing an old directory or noticing would-be victims with Delta Sigma Theta jewelry, placards or other paraphernalia out in public.”

Cynthia M.A. Butler-McIntyre, Delta Sigma Theta’s president said, “To think that our members are being targeted is disturbing and extremely disheartening. Until the individual responsible for these crimes is brought to justice, we will continue to remain in close communication with one another and law enforcement officials.” In agreement, the Washington based head-quarter’s released a statement urging all members of Delta Sigma Theta to take precaution.

No additional information have yet been released.

Posted in alleged suspect, attacks, crime, Delta Sigma Theta members, Greek members, Investigation, Texas, Uncategorized, victims | 1 Comment

Will The Truth Result in Justice Being Served?

Mother Deborah Bradley and Baby Lisa

A mother of a 10-month-old admits to reporters that she had been drinking the night of her child’s disappearance. Deborah Bradley, mother of infant Lisa Irwin, has been on a search to find her daughter. When the story first published, Bradley told Authority of Kansas City, Missouri that her child was last seen at 10:30 p.m. Later, she changes the time to 6:40 p.m., however, she’s unsure as to what exactly happened because she also admits to reporters to “drinking enough to be drunk”.

Investigators have now reviewed surveillance tapes from the day of the child abduction and it shows Bradley buying a box of wine. Bradley expresses her concerns to reporters stating, “The main fear is that if they arrest me, people are going to stop looking, and I’ll never see her again, and I’ll never know what happened.”

People on the Search for Baby Lisa

In regards to Bradley’s concerns, on Monday, a well-known Attorney Joe Tacopina has announced that he was now representing the family. He said, “In my mind, there is no question they had nothing to do with the disappearance of their little girl, I’m optimistic and confident at the end of the day the truth will come out and speculation will be put to rest.”

In addition to Tacopina representing the family, the Missouri National Guard has also joined the search. It has been released that an anonymous person has offered a $100,000 reward for information in the case. As of today, no suspects have been named.

Additional stories relating to the disappearance of Baby Lisa:
http://crime.about.com/b/2011/10/18/missouri-mom-drunk-when-baby-vanished.htm

http://www.people.com/people/article/0,,20537543,00.html

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My First Post; About Me!

Welcome to my Blog Site! I’m Mykel Lindsay, 20,  Junior at Bowling Green State University. My expected graduation date is May of 2013. I’m studying to major in Broadcasting Journalism, with a minor in Communications. This school year has been quite a change for me. I attended BGSU on the strength that my family was in close enough distance to return home on the weekends, until recently, my family moved south. Since the move, I have been searching for ways to stay occupied and to get more involved on campus. Recently, I have been accepted as a member of University Activities Organization, known as UAO, one of the most known organizations on-campus created to get students and faculty involved. I am one of the representatives for the Special Events Programming Team. I pride myself greatly for being a member of this great organization. I’m also a member and treasure of the National Association for Black Journalists (NABJ). NABJ is another on-campus organization, also nation-wide, which focuses on Journalists of color and gives them ways to be successful in their careers by providing: scholarship, internship and job opportunities. As of now, I am content with my involvement at BGSU. Furthermore, some of my interests are assisting the less fortunate, talking, shopping, and of course watching a few of my favorite television shows: Criminal Minds, C.S.I, and Law and Order, and because I am interested in “Crime/Investigation,” My future blog topics will be based on such. Enjoy!

Reporter, Mykel Lindsay

Created: October 11, 2011

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Hello world!

Welcome to blogs.bgsu.edu by COBL. This is your first post. Edit or delete it, then start blogging!

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