LRND 6790 – Draft Methods (revised)
Title: Can franchisees be effectively trained in a digital environment exclusively using e-learning?
Introduction
The purpose of this study is to determine whether it is feasible to train franchisees exclusively using e-learning in a digital environment. A variety of digital platforms, both synchronous and asynchronous, will be used to deliver training materials throughout a predetermined time frame with check points and goals. Result will be evaluated and measured using an assessment, survey and general observation during the training.
Hypothesis:
At the completion of training, franchisee assessment scores and overall comprehension of material will conclude that it is feasible to exclusively use e-learning in digital environment as the sole means of training.
Possible Research Questions:
Is either synchronous or asynchronous communication preferred?
Does either synchronous or asynchronous communication require more time to be effective?
- Does this affect the results?
- Does supervision encourage the trainee to be more focused?
Does prior knowledge of the technologies used affect the results?
- Positively or Negatively?
Do technological limitations decrease results?
Is there a learning curve for the technology platforms used to deliver materials?
Population
This study will be performed on a group of potential franchise applicants.
Study Procedure
A mixed methods approach will be used to evaluate effectiveness and feasibility.
Qualitative
- Final Comprehension Assessment
- Focus Group
- Observation
Quantitative
- Questionnaire / Survey
