Michael Dietz's BUSE 4280 Blog

Boutique Business – John Jantsch – Small Business Marketing Blog

This blog and podcast talked a lot about how to market and position your small business.  Small businesses are typically entrepreneurship start-ups and this podcast talks about how to position your business and how to market your business for success.  It includes a talk about hiring employees and how you as the own should act.  There is a certain type of boutique business that is a little higher end but with proper marketing and strategies these business can succeed. I would use this blog when teaching entrepreneurship to my students.

http://www.ducttapemarketing.com/blog/2010/09/01/creating-a-boutique-business/

This entry was posted on Monday, September 27th, 2010 at 3:57 pm and is filed under Class Assignments. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.