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Technology Assignment

Filed under: TLEP — vkurt at 8:56 am on Thursday, March 24, 2011

Technology is huge in the field of tourism, leisure, and event planning. Not only in that industry but becoming massive all around the world. There is not one business that doesn’t use some type of technology to keep it going. Two benefits of technology for event planning would be the invention of social networks such as facebook, twitter, linkedin, foursquare. All of these networks are basically free advertisements for companies to take advantage of, they also are a great promotion piece because you can update status with daily specials or events you have going on. That not only saves you money for promoting and advertising but also saves time. Another benefit of technology would be event planning softwares that make and event planners life easier and help keep them organized. Drawbacks would be that the older generation is not used to the technology that the younger generation has lived with so a  lot of them are not computer savy and have a facebook/twitter account. Also some people find it unprofessional to not have a hard copy invite, flyer, or brochure. Event just by using more of the social networks to promote you are also becoming economically friendly because you are saving paper and different resources.

The software program I found is called etouches and it is a redefining event software for event planners. After researching about this software I find it to be very helpful and here are 5 strengths I found.

-Has 13 applications in one software program: this helps event and meeting planners through every function in the event planning lifecycle.

-Improve process: Save time and limit mistakes.

-Reduce costs: Cut administrative and planning workload, freeing staff for other key tasks; know exactly where you are spending; use spending history to increase plans with suppliers.

-Shrinks the globe: Use anyone of 27 languages.

-Delivers better attendee experience: Easy, fluid sign-up process; stay in contact using targeted marketing updates; ability to connect one on one with other attendees before, during, and after the event.

Click HERE to check out more on etouches!!

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