After watching “Autism is a World” and reading chapter 11 in the text that deals with Autism, I decided to do some research on Flutie Flakes.

Flutie Flakes was a breakfast cereal developed by former Buffalo Bills quarterback Doug Flutie. Flutie created the cereal to help raise money for the Doug Flutie Jr. Foundation for Autism. Flutie’s son was diagnosed with autism at the age of three. The goal of Flutie’s organization is to raise awareness about autism and help families who have children with autism.

Flutie Flakes, which were originally released in 1998, are currently set to be re-released to help commemorate the 10th anniversary of the Doug Flutie Jr. Foundation for Autism. Proceeds from the sales of Flutie Flakes go to help the organization. The Buffalo News calls the cereal the foundation’s star fundraiser.

While most likely the cereal will only be offered in grocery stores near Buffalo, New York, people can still pick up their own boxes of Flutie Flakes by going to the website: http://www.plbsports.com/