2/23 Blog

Posted on February 23rd, 2009 in Uncategorized by lpate

PSA Criteria:

-make sure it is an actual PSA (covering a certain issue)

-make sure it is only coveringĀ ONE issue

-make sure it is at least 30 seconds long

-provides a clear message

-how effective is it

-it should be clear that it is targeting a specific audience

2 thoughts on “2/23 Blog

  1.   bcottri said,

    on February 23rd, 2009 at 11:58 am     

    Great list of criteria! The focus on covering only ONE issue is important! Nice.

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