The organization I chose to do my billboard for is The Toledo Zoo. The Toledo Zoo often has large billboards displaying their upcoming events, or new additions to the zoo. A popular billboard from them is the “They’re Coming” billboard for the new tiger exhibit. This billboard can be seen below.
I went on to The Toledo Zoo’s website and looked for new events coming up and they are doing a “Rock and Roar” event. This summer they are having a bunch of bands play at the zoo and even have an ad on their website as seen below.
I want to do something like this, but on a bigger scale and probably more musically oriented. Below are my ideas for what I think would be eye catching and appealing to both children and adults. I think the event is more geared towards young adults, so I will make sure that the billboard is geared towards them. Overall, I think it will turn out great.