In keeping with the TV theme this month, here are some television personalities who have birthdays this week. November 11 – Calista Flockhart, Philip McKeon, Jonathan Winters November 12 – Megan Mullaly, David Schwimmer November 13 – Whoopi Goldberg, Jimmy Kimmel, Joe Montegna, Garry Marshall, Chris Noth November 14 – Laura San Giacomo November 15 [...]

Sweeps hits us four times per year: February, May, July, and November. That’s when you’ll see the big guns rolled out on your favorite TV shows: riveting cliffhangers, celebrity guest stars by the dozens, and other stunts to ensure that ratings skyrocket. Why? Advertising. Viewership is used to set local advertising rates for the rest [...]